blonde woman in pink tutu in yoga pose in beach dunes and lupins at sunset
baby on wool blanket with hands in focus feeling it and head not in focus.
pool house by G Donaldson builders with pool in foreground and forest and grass hill behind

AUCKLAND COMMERCIAL PHOTOGRAPHER

Thoughtful, story-led photography for brands ready to be seen

BROWSE SERVICES
Lit lavender and sage candle in amber glass jar on a marble tray, with a crystal and pearl necklace nearby, on a wooden surface.
blonde female sucking on Honuka honey snap at sunset in long grass
Interior scene with couch, lamp, rug and Jen Sievers painting on wall
woman in black dress sitting in window seat

Stock photos aren’t telling your brands story - let’s fix that

Here’s what we all know - it’s storytelling that sells. If you can draw your customer in through your unique story, so they believe in what you do and how you do it… that’s when your photos turn from ‘looks nice’ to ‘let’s book’

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Archipro

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The Beauty Book

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Interiors Addict

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Beauty NZ

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The New, NZ Design Journal

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Archipro 〰️ The Beauty Book 〰️ Interiors Addict 〰️ Beauty NZ 〰️ The New, NZ Design Journal 〰️

Services

Commercial photographer capturing brand personalities, commercial stories & architectural wonders.

  • "Working with Sam for our photoshoots is amazing. The first time that we worked together, she instantly understood the brief, our brand, and the way that we wanted our images to look and feel. She works quickly and with a great eye for styling and detail and delivers outstanding results!"

    Prue, Co-founder, Foxtrot Home

  • "I was lucky enough to work with Sam for branding photographs and interior shots of our house. Sam’s work is exceptional, her eye for composition and colour is both stylish and timeless and she’s an incredibly lovely and easy going person to work with too. Her photographs elevate and present you with a professional but also beautiful image."

    Kate, Systems Strategist, Cofab

  • "Sam took the most beautiful photos of me in my studio. The whole process was really fun, and I appreciated Sam’s professional process from planning to proofing. I HIGHLY recommend Sam – I’ll definitely be coming back to her when I need more photos."

    Jen Sievers, Artist

  • "I had the absolute pleasure of working with Samantha for a Branding Mini Session for my design business, and I'm totally blown away by her amazing service! As someone who usually gets camera shy, Sam was like a breath of fresh air. She made me feel so confident, calm, and comfortable right from the start, and her friendly and warm personality made the whole experience a ton of fun!"

    Nastasha, Graphic Designer, Goldie Creative

  • "Couldn’t recommend Sam enough! She recently did our branding shoot and we love how natural the images are. She is very creative and communicates well! All round great person to deal with and will definitely book her again!"

    Janine, Millie Mae Beauty

I’m Samantha, but you can call me Sam

My photography obsession started in a high school darkroom (blurry film, questionable hair choices, the works). Now I get to turn that love into helping brands show up with honest, meaningful, story-driven imagery - that’s thankfully, much better lit.

Because sure, professional photos are great, but if they don’t feel like you or your brand, what’s the point?

Woman in a green dress holding a camera, wearing a black hat, against a green tiled background.

Let’s make imagery that connects (and converts).

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Shoot stories, inspiring chats, and tips to help you show up with confidence - plus a few unexpected extras. All wrapped up in one soulful little space:

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